If for some reason you're living under a rock, you obviously know by now that Target is launching their new plus size line AVA & VIV! After a lot of back & forth with the plus size consumers, Target seems to have gotten it together and created a plus size collection that is fashion forward and also affordable. The collection will be in stores & online. And as you can see, they reached out to 3 of our favorite bloggers to be brand ambassadors for the launch. Gabi of Gabi Fresh, Chasity of Garner Style & Nicolette of Nicolette Mason. I don't know about you but I totally plan to snag a few pieces.
Here are some pics from the look book
Right: Button-down blouse $24.99 & palazzo pants $29.99
Left: Distressed jeans $29.99 & crocheted top $24.99
Right: Jumpsuit $34.99 & denim jacket $39.99
Left: Maxi dress $34.99
Right: Pink blouse $22.99, cardigan $27.99, & wrap skirt $24.99
Left: Denim jacket $39.99, crocheted blouse (black) $24.99, & joggers $24.99
Can't wait for these pieces to hit stores. I'm sure they'll be a big hit. I have faith that Target has listened to the voices of the plus size woman. I believe that the line will be of quality and great additions to our closets. Until next time loves.